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December 03, 2020
Hyperice Named Official Recovery Technology Partner of USATF
Indianapolis -- Hyperice, the industry leader in recovery technology and pioneer of percussion, vibration, dynamic air compression and thermal technology, and USA Track & Field (USATF) today announced a new multi-year partnership that names Hyperice the exclusive Recovery Technology Partner of USATF. The partnership, which extends through 2024, includes benefits for all members of USATF, including the elite tier athletes, with exclusive access to and discounts on Hyperice’s specialized recovery technology. Through this partnership, Hyperice will equip athletes prior to and during competitions to optimize performance and expedite recovery.
Hyperice, which acquired Normatec this year, technology is utilized by professional athletes, teams, and organizations around the world, and has been an essential part of Team USATF’s training and global competition program. The renewed partnership with Hyperice enables USATF to provide Recovery Technology to more than 200 individual athletes in the elite tier program.
“We are excited to expand our partnership with Hyperice, a leader in recovery technology, to support all members of Team USATF,” Max Siegel, USATF CEO said. “We are pleased to have their continued support.”
“We are extremely proud to become the Official Recovery Technology Partner of the world’s premier track and field team,” said Shawn Beitelspacher, VP Endurance and Specialty Retail at Hyperice. “With USATF’s reach and established notoriety within the track and field community, this partnership is integral to Hyperice’s global mission to help people move and live better. Additionally, our partnership with Colleen Quigley as a global ambassador will help Hyperice speak with this audience in a more impactful way. Collectively we will create unique content, valuable education for all members, and access to technology to raise the standard for USATF athlete performances.”
About Hyperice
Hyperice is an Inc. 500 global recovery and movement enhancement technology company specializing in vibration, percussion and thermal technology. Hyperice's technology is used by the world's most elite athletes in professional and collegiate training rooms, as well as rehabilitation facilities and fitness facilities globally. Hyperice has applied its technology and know-how to industries such as fitness, esports, healthcare, massage, and workplace wellness. In March 2020, Hyperice acquired
NormaTec
, innovators of cutting-edge dynamic compression systems, to deliver world-class performance and wellness solutions. For more information, visit
www.hyperice.com
.
About USATF
USA Track & Field (USATF) is the National Governing Body for track and field, long-distance running and race walking in the United States. USATF encompasses the world's oldest organized sports, some of the most-watched events of Olympic broadcasts, the country's No. 1 high school and junior high school participatory sport and more than 30 million adult runners in the United States. For more information on USATF, visit
www.usatf.org
.
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