
Visa and USA Track & Field
What is the Visa Championship Series?
The Visa Championship Series is a prestigious series of nationally televised USA Track & Field (USATF) competitions featuring the very best track & field athletes from Team USA, the World's #1 Track Team. It brings the speed, strength, excitement and fun of track & field directly to fans around the country, allowing them to experience first hand the world's most popular sport. Perhaps most important, it gives American athletes the opportunity to compete against the world's best, on home soil and in front of U.S. fans!
Assisting athletes with gold-medal dreams
In conjunction with becoming the title sponsor of what was formerly the Golden Spike Tour, Visa extended its relationship with USATF through the 2008 Beijing Olympic Games. The expanded involvement of Visa in USATF elite athlete development continues Visa's long-standing commitment to helping USATF develop the country's preeminent track and field athletes. At the same time, it helps Visa engage its Member financial institutions and merchant partners to build their business in Olympic-related marketing activities and events between Olympic Games.
Visa has been a proud sponsor of USATF since 1988, and has already played a crucial role in athlete development in the men's decathlon and women's pole vault events in which the United States has broken world records and won gold medals, including at the 2004, 2000 and 1996 Olympic Games, as well as the last four World Outdoor Championships.